- Local SEO Popel’s IELTS Academy | English Learning Institute
Project Info
Popel’s IELTS Academy | English Learning Institute
Popel’s IELTS Academy is celebrated training institute of Mohali, India
trusted by local students for top quality IELTS and PTE coaching.
Project Goals
The institute approached us to make its brand appear higher in Google
Map results and search engines for local search queries. we were also trusted with the task of preparing a marketing plan that will help the institute:
- Connect with students from Punjab, Haryana, and Chandigarh.
- Generate leads for upcoming IELTS/PTE batches.
- Improve visibility over Google Local search results
Work approach
Marketing budget of small businesses is usually limited. That’s why we
decided to directly focus our efforts on improving Local Google search
results.
After completing the task of Local Map listing optimization, we turned
towards the website and optimized it for local search queries with the
help of our SEO and content planning team.
- Local Business Page Optimization.
- Work Content Optimization.
- Meta Planning & Optimization.
Result
Popel’s Institute wanted to rank above its much bigger competitors in
Google, and our team delivered the same in less than one month.
While keeping an eye on client’s budget and work hours at hand, we
zeroed on resources that can quickly generate results and proved our
expertise.
